The fourth of a five-part series on why Republicans who are serious about winning the White House in 2008 are wasting our time on Mitt Romney. For background, check out Part 1, Part 2, Part 3, my explanation of why I’m with Rudy, and my take on Mike Huckabee.
IV. Campaigning Like A Democrat
In this installment, I’d like to discuss yet another of the major problems I have with Romney: his style of campaigning, which in my view is too much like a Democrat-style campaign that often ends up insulting the intelligence of the voter - because it proceeds from the assumption that the voters are stupid.
Now, let me preface this by saying that it would be foolish, especially after 2006, to assume that Democrats are somehow congenitally unable to win elections; there’s obviously a long history of highly effective Democratic campaigns. And it would be silly to pretend that Republican campaign tactics are without sin.
But I do contend that there is a distinctive style of campaign, with a number of identifiable traits, that has been adopted primarily by Democratic candidates and far fewer Republicans. It’s a style that can be effective in state and local races, where there are limits to the attention span and resources of the voters and the media (consider Bob Shrum’s record of success at the state level). But it has proven repeatedly to wilt under the hot glare of a national campaign that affords the media and the voters alike months of attention to a candidate’s every move and utterance. Romney and his campaign team seem to illustrate too many of these distinctive traits, and that not only repels me but concerns me deeply about his viability in a national election.
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